From Values to Voice and Ideas to Impact:
Content and strategy for responsible businesses.
We help transform your brand's values into impactful content, communications and messaging.
Hi, I'm Virginia.
I help you share the powerful impact your brand is making toward a more sustainable, inclusive, and responsible future in a unique and authentic way.
From creating strategic content that amplifies your values and mission, to developing authentic brand voices that connect with diverse audiences, I work with you to create compelling marketing and thought leadership content that helps your ideal customers and wider audiences connect with your brand and business in a meaningful and lasting way.
Whether it's marketing and thought leadership content on complex issues, refining your ESG and corporate sustainability messaging, adopting mindful and inclusive communications, or understanding how to use AI within your business in a responsible and ethical way, I am here to guide you on the most important journey your business will ever take - one that redefines the place and purpose of business and entrepreneurship within wider society, from purely profit-making to a force for good.
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I guide you on how to lead your business and wider industry with purpose, and to position your brand as a trusted and consistent voice in a time of chaos and change.
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Are you an ESG or sustainability consultant who wants to simplify complex legal and scientific topics for your target market?
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Are you a DE&I consultant wanting to advocate the benefits of inclusive workplaces?
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Are you a green/clean-tech start-up on a mission to use innovation to solve the climate crisis?
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Is your business ready to talk about its environmental and social impacts in an authentic way?
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Are you trying to reach wider and more diverse audiences and segments but struggling to understand nuances and differing needs?
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I'm here to help you with all the above and more. Get in touch for an initial no-obligation chat over a virtual cup of chai!
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Our Services
Led by Virginia, the team are your trusted partners for content, strategy and comms on sustainability/ESG, diversity and inclusion, positive tech and responsible AI.
Strategic Content
Content that amplifies your values
We craft insightful content, including LinkedIn posts, blog posts, thought leadership articles, e-books, and reports on issues relating to ESG/sustainability, legal developments, diversity and inclusion, innovation, tech, AI and more. Our content is designed to showcase your knowledge and expertise, build brand awareness and engagement, and make sure prospective clients identify and understand the services and value your offer.
Brand Identity and Tone of Voice Development
Authentic messaging and ethical marketing for purpose-driven brands
We work with you to define and refine your brand's identity and voice, ensuring your messaging is consistent, inclusive, and aligned with your core values, and that you are communicating your brand's mission and goals with clarity and purpose. Our guidance can help you target the right audiences and build a loyal following of potential customers.
ESG & Sustainability Communication
Engage your audience on your environmental and social impact
We help businesses refine their ESG messaging to highlight their sustainability efforts, report their impacts accurately, and avoid greenwashing. From clear and compelling narratives to actionable communication strategies that resonate with stakeholders, we support you to develop a strategy and framework for connecting with your target audience on critical environment, social and governance issues,
Diversity, Equity & Inclusion Marketing Strategy
Thoughtful content and strategy for inclusive brands
We guide businesses on creating content and strategies that foster inclusivity, helping you communicate authentically with diverse communities and build products and services that appeal to a wide audience, including underrepresented groups.
Responsible AI Consulting
Navigating ethical AI adoption
We assist businesses in developing and implementing AI strategies that are responsible, ethical, and aligned with your values, ensuring your AI use reflects your commitment to sustainability, fairness, and inclusion.
Thought Leadership & Industry Positioning
Lead conversations in your field
We help businesses position themselves as thought leaders, crafting content and strategies that elevate your brand’s voice in key conversations around sustainability, diversity, and responsible innovation.
We understand the importance of your brand’s values and mission.
We create content that highlights your purpose and positions you as a leader in sustainability, inclusion, and responsible innovation, helping you connect authentically with your audience.
Creative and Resourceful
"Virginia is a pleasure to work with. She is clearly passionate about sustainability and climate action, well researched and writes with clarity and purpose. She recently wrote an excellent piece for us and I’m happy to recommend her."
Chris Cayley
Cyan Partners
Professional and Efficient
"It was great to work with Virginia. I trusted her to deliver what I needed to a tight timescale which she did very professionally. I will work with her again."
Romona Harron-Harding
Vrai Limited
Communicative and Versatile
"Working with Virginia was a great pleasure - she is a great listener and conceptualised my ideas beautifully into social media cards, carousels and an article. She is also easy to communicate with and agreed on timelines that are mutually convenient. I can only recommend her work."
Zaneta Sedilekova
(re)Purpose Law
Let's Connect
Prepare for a future where responsible business is the standard, not the exception.